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Session

Brands and Games: How Interactive Game Entertainment Will Transform the Way Brands Engage with Consumers

Brands and Games: How Interactive Game Entertainment Will Transform the Way Brands Engage with Consumers

About

As we enter the dawn of the spatial web, the boundaries of digital media extend far beyond traditional notions. New technologies and platforms are transforming the media landscape. Join SXSW Game Festival Program Manager Luella Moore for a discussion with digital media experts Gareth Leeding from Livewire, Scott Cleaver the Chief Innovation Officer from No Standing, and Mick Carr from Grub Labs. Together, they'll explore the unique media and engagement opportunities games are enabling for brands.

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