SUBMISSIONS NOW OPEN FOR SXSW SYDNEY 2024
Session

East Meets West: How to Infuse Purpose with Culture to Win

Advertising & Marketing Presented by WPP

East Meets West: How to Infuse Purpose with Culture to Win

About

In this engaging, hour-long presentation, Unilever’s Severine Vauleon, Global VP for LUX, the second most penetrated beauty brand in the world, joins David Dahan, Managing Director at WPP, to share how brand leaders can unlock growth by infusing culture with purpose.

Juxtaposing winning in many Indias and the stunning complexity of China’s multi-tiered cities with the West, the dynamic duo will unlock must-dos and essential lessons for everyday marketers looking to learn from the markets of the future.

WE CAN’T WAIT TO SEE YOU IN 2024

Sign up to receive the latest announcements for SXSW SYDNEY 2024.

By subscribing, you are agreeing to our Terms of Service and that you have read our Privacy Policy.