About

Kristy Keyte is the Chief Marketing Officer for Penfolds, one of the world’s most admired wine brands.

Responsible for Penfolds global marketing strategy and nurturing the brand’s rich heritage, Kristy is a culture led leader known for her creativity and focus. She is focused on engagement, collaboration, team development and results. Kristy’s career spans 20 years in the drinks industry, with a proven track record of successful brand building, of which the last five years have been leading Penfolds.

Kristy has a Masterof Marketing from the University of South Australia.