SUBMISSIONS NOW OPEN FOR SXSW SYDNEY 2024
Conference

Michelle Battersby

co-founder + CMO | Sunroom

Michelle Battersby

About

Michelle Battersby is co-founder and Chief Marketing Officer at Sunroom – a creator app for women and non-binary creators to make money, share freely and connect intimately with their communities. Sunroom is the culmination of Battersby’s experiences operating at the forefront of technology, marketing and community-led brands. After getting her start aged 22 as a Human Resources Manager, it didn’t take long for Michelle to seek out something more purpose-led. In 2016, after one conversation with Bumble's founder, Whitney Wolfe Herd, Michelle quit her job at PWC and started the daunting task of launching a company in a new country as Bumble's AU Country Lead. Battersby launched the social networking platform in Australia in 2016 to dizzying success, securing over 3 million registered downloads in Australia and went on to become the Director of Marketing for APAC. In November 2019, Battersby took on the role of CMO at fast-growing health and wellness app Keep It Cleaner, where she led the team to implement a brand relaunch in the middle of 2020, which included a complete rebuild of the app.

WE CAN’T WAIT TO SEE YOU IN 2024

Sign up to receive the latest announcements for SXSW SYDNEY 2024.

By subscribing, you are agreeing to our Terms of Service and that you have read our Privacy Policy.